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For high res product catalogues, please use the folder at the bottom of this page.

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Wherever Your Road Takes You
The Journey

We’re incredibly excited to present our collection for Spring ‘24, The Journey.

The creative process for the season began with a story of three old college friends who reconnect and take a road trip together down Route 66 to L.A.

It touched upon themes of adventure, community, freedom, and following your dreams, which we recognized in our own journey as a brand.

Shot in Los Angeles and the desert around the city, the campaign highlighted the contrast of the different locations you experience on a trip, playing into the duality that’s one of our foundations.

We hope you like The Journey as much as we enjoyed creating it.


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The Collection In Brief

Practical workwear, light and airy layering pieces with a retro twist, and simple street styles in a dusty desert color scheme.

Standout Styles

Sweats & Track: Textured jersey and terry, urban classics.

Knitwear: Airy linen polos, merino half-zips, lace knit shirts.

Shirts: Breezy short sleeves, thin bouclé, Chambray, check dobby.

Outerwear: : Bouclé varsity, suede jackets, sporty coach jackets.

Pants & Shorts: : Linen pants & shorts, pinstripe suit pants, paisley denim, bouclé shorts.

Shoes: : Leather derbies & loafers, long-haired suede moccasins & slip-ons, retro sneakers.

Color Palette
Desert color scheme of terracotta oranges, deep reds, pineapple yellow, warm sand tones, & dusty khaki shades.

Patterns & Artwork
Globe artwork, paisley patterns, a brand-new ornament pattern, checks & stripes, & Felipe flower embroidery.

The collection interview
Go behind the scenes with Creative Director, Mathias Jensen, as he reveals inspiration for the season, key styles, and more

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Brand book
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Collection Information & Guides
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Product catalogue
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Lookbook
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Image library
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Film