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Material strategy

Organic cotton

Organic cotton has all the properties of conventional cotton but comes from non-genetically modified cotton plants. No pesticides are used in the growth of organic cotton plants, which is beneficial for both the environment and the farmers working in the cotton fields. It ensures better heath of the farmers, as they do not get exposed to toxic chemicals and prevents our groundwater from being polluted. The fertility and biodiversity of the soil is preserved, when only naturel resources are used in the growth of organic cotton. Cotton is biodegradable.

  • 100% GMO free
  • Grown without toxic chemicals
  • Safe environment for farmers working in the cottonfield
  • Fertility and biodiversity of the soil is preserved
  • Biodegradable material


Tencel is a regenerated cellulose fiber made from wood sources, such as eucalyptus.  It is a renewable material that derives from sources needing little or non- irrigation or pesticides. Tencel is made by breaking wood into pulp that gets dissolved in a non-toxic organic solvent. Tencel is produced in a closed loop process and both the solvent and 99% of the water from the process is recycled and used again.

In comparison to other regenerated fibers, Tencel has a silky feel and shrinks less. It also has a great ability to enhance breathability.

  • Made from wood sources
  • No use of toxic chemicals
  • Solvent and 99% of the water from the dissolve process are recycled

Recycled materials (polyester + nylon)

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  • Saves natural resources
  • Minimizes waste in landfills
  • Uses less energy than the manufacturing of virgin fibers.
  • Reduces C02 emission

Recycled polyester

Recycled polyester is made from oil-based waste, with PET bottles being the most common source. Recycle polyester helps preventing plastic waste from ending up in landfills. Another positive aspect of making recycled polyester is that it uses much less (up to 70% less) energy than the manufacturing of virgin polyester fibers. It also minimizes our demand for petroleum; a non-renewable resource.

Benefits of polyester are its strength and low shrink and wrinkle tendency.

Recycled nylon (ghost fishnet)

Nylon is a synthetic fiber made from petroleum. The recycled nylon that we use in our garments are made from old fishnets. By reusing and recycling wasted materials, we can minimize the impact on the environment. The recycle process of nylon uses less energy than the process of manufacturing virgin nylon fibers, and it reduces emission of greenhouse gas.

By combining the natural fibers, such as wool and cotton, with recycled nylon, we strengthen the fabric used for our knitwear.

Upcycled material

Upcycled material is leftover fabrics, from earlier productions, that is bought and repurposed for new collections. Collections made of leftover fabrics will always be limited to the available amount of fabric, which makes the pieces exclusive. When buying already existing fabrics, instead of manufacturing new ones, it saves natural resources and minimizes waste from ending up in landfills.

  • Saves natural resources
  • Minimizes waste in landfills
  • Reduces C02 emission

RDS Down (responsible down standard)

The responsible down standard certifies the sourcing of down, ensuring that it doesn’t come from geese and ducks that have been subjected to an unnecessary harm during their upbringing. It’s forbidden to force-feed the birds and remove down and feathers while the birds are still alive. The standard ensures holistic respect for animal welfare of the birds from hatching to slaughter, and supports the Five Freedoms:

  • Freedom from hunger and thirst
  • Freedom from discomfort
  • Freedom from pain, injury or disease
  • Freedom from fear and distress
  • Freedom to express normal behaviour

Responsible down only comes from geese and ducks, that are raised for their meat.  The down is traced throughout the production to the final shipment by a third-party certification body and only products with 100% certified down and feathers carry the RDS logo.

  • Ensures holistic respect for animal welfare
  • Supports the Five Freedoms
  • RDS down only comes from geese and ducks used in the food industry